Client: CBRE GWS
Project Title: Malaysia HQ
Location: 1-Powerhouse, Bandar Utama, Petaling Jaya
Total size: 18,320 sqft
Completion: September 2020
SW1 Solutions
Branded Environments
Design + Build
Digital
CBRE’s Malaysia headquarters relocation was driven not only by space needs for their expanding business but also a desire to transition to a new more modern, collaborative and higher productivity way of working. SW1 with a proven track record in creating high concept and adaptive, people centric workplaces were tasked to create something unique and future proof. Leveraging on our expertise in branding and change management we knew the office needed to tell a compelling story, integrate the latest workplace trends and technologies as well as provide a resiliant and functional platform for innovation. These new headquarters needed to support CBRE’s continued growth as a global leader in the real estate industry.
The office is located at 1Powerhouse, a Grade A building strategically located in a popular area of PJ, well connected by main highways, public transportation system and surrounded by a good mix of facilities like hotels, eateries, gyms and malls. This integrated development enables better accessibility for their employees, improving the overall employee experience and reflects their aspiration to be a world class service provider in the real estate industry.
Among the facilities, there are many activated spaces like the work café and unique outdoor terrace which embodies a sense of work-life balance while allowing a high level of productivity and flexibility. There’s new technology that enables improved wayfinding, sustainability measures, room booking solutions and contactless provisions which have become more important as a result of the ongoing global pandemic. Staff & visitors will feel the ‘CBRE’ workplace experience where everything is easy to use, highly functional, modern, stylish but yet feels like home.
Apart from an ultra-modern office design, we also incorporated a blend of Malaysian culture & heritage to connect with our demographics and communicate CBREs brand values. We engaged local artists, sculptors and filmmakers and took inspiration from local flora and fauna to create a strong Malaysian theme throughout. This was a highly collaborative project involving experts in specific fields such as branding, ID, technology, AV & construction – a high performing team necessary to deliver this world-class office.
The working space is designed to enable employees to socialize, collaborate and be inspired to perform at their highest level individually and as a team. CBRE wants to be perceived not only as a market leader in their industry but a representation of the spirit of CBRE in Malaysia and be a showcase for the future of the workplace.
“Our vision with this new office, was to be recognised not only as a market leader in our industry, but also a truly world-class organization showcasing best in class solutions to our clients. We feel we achieved this and more, and could not be happier with the results.”
Bala Vijayasingam
Director
CBRE | GWS Projects | Malaysia, Indonesia & Vietnam